The History of Sazón Seasoning

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A Spice Blend That is Always in Sazón

You’ve probably heard, “If you were on a deserted island, what would you bring?” But how about: If you could only have one spice blend in your kitchen, what would it be? For many, this might result in a horrified gasp, clutching of spices to the chest, and a spatula wielded before them as they cry, “Don’t make me choose!”

And you know what? We totally get that. However, for many Latin American families, the answer would most likely be Sazón. And with a powerful bouquet of chili powder, cumin, coriander, oregano, garlic, onion, and black pepper that pairs well with nearly any meal, it is easy to see why.

The Reasoning Behind the Season(ing)

How did this blend become such a staple? Translated as “seasoning,” Sazón’s origin is quite the journey. In fact, its individual spices blends traveled through Egypt, North Africa, Iran, India, China, and Indonesia before making their way to Latin America. Thanks to its travels, Sazón seasoning evolved across cultures and adapted to local palates and tastes, making it a staple in the homes of many to this day.

Ready to Up Your Spice Ante? Sazón No More!

There is no one way to Sazón. Whether you prefer something savory and hearty like our Sazón Ropa Vieja recipe or a lighter, vegetarian-friendly option like our Sazón Rice Bowls, our RawSpiceBar Sazón Blend is here to pack powerful Latin American flavor into your favorite meals.

How will you put your Sazón Blend to use? Share your meals with us on Instagram and follow along for tasty tips and tricks.


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